Bronze
Free
- 1 project / site
- 2 concurrently active tests
- Small team / Sharing with 2 people
- 10,000 tested users per calendar month
Transparent, practical pricing
Pricing
Start with a feasibility check, run your first test for free, then continue with clear, predictable pricing based on the work involved.
Current pricing reflects early-stage / beta rates while the platform and process are being refined.
Step 1: Feasibility & initial meeting
Before any work begins, we run a short feasibility stage to make sure this is a good fit for both sides.
- Initial conversation about your site and goals
- Check platform compatibility with your website
- Review Google Analytics setup
- Assess traffic levels and test viability
Why this matters
This avoids wasted time and ensures that when we start testing, we’re working in a setup that can actually produce useful insights.
Step 2: Your first test is free
Once feasibility is confirmed, we run a simple test at no cost.
- Platform setup and validation
- Test design and documentation
- Build and QA
- Initial measurement setup
This is typically around £190+ of work, provided so you can see exactly how everything works in practice.
Low-risk start
The goal is to build confidence, not jump into something complex. You get a real result on your own site before committing further.
Platform pricing
Choose a tier that fits your setup.
Silver
£25 / month
- 3 projects / sites
- 5 concurrently active tests
- Medium team / Sharing with up to 5 people
- 100,000 tested users per calendar month per project
Gold
£50 / month
- 10 projects / sites
- 5 concurrent active tests per project
- Large team / Sharing with up to 10 people
- 1,000,000 tested users per calendar month per project
Platinum
Let's talk
Follow-up test pricing
Pricing is based on a simple £35/hour rate covering planning, development, QA and analysis where needed.
Simple test
£140
Designed, built and fully QA’d test.
- Planning & documentation
- Development and QA
- Ideal for copy, CTA or layout tweaks
Enhanced test
£280
More involved test with deeper changes.
- Extended development & QA
- More complex UI or behavioural changes
- Structured test design
Advanced test
From £420+
For larger, multi-day builds.
- Multi-day development
- Full QA coverage
- Suitable for complex flows, changes on multiple pages etc...
Start with a simple conversation
We begin with feasibility and a quick discussion about your site. No commitment required.
Apply for beta